The marketing conversation
Good presentation starts with a plan for the actual property. Here’s a walkthrough of the decisions to discuss with Eddy.
A starting point for your marketing conversation. Specific services, assets, channels, costs and reporting are confirmed with Eddy for each listing; nothing here guarantees an inclusion or result.
Discuss the useful facts buyers need to understand: layout, improvements, condition and the details that make the property distinctive. Verify the facts before turning them into listing copy.
A question to bring: What should buyers understand about this home that photographs alone won’t explain?
Walk through what is practical before photography and showings. Separate basic cleanup and presentation from work that needs a contractor, permit, budget or further investigation.
A question to bring: Which items are worth evaluating, and which should wait for a professional opinion?
Discuss photography, a floor plan, video or other assets where appropriate for the property. Confirm the actual scope, providers, costs and responsibilities before arranging anything.
A question to bring: Which assets fit this home and our budget, and who is responsible for each one?
Review proposed listing copy, factual details, timing and showing arrangements. Discuss which listing channels and promotional options are appropriate and permitted under the agreed plan.
A question to bring: What will be ready at launch, where could the home appear, and how will showings work?
Discuss how available inquiries, showing feedback and competing listings could inform the next conversation. Agree on when to check in and what would prompt a change.
A question to bring: What feedback will we review, and when will we revisit the plan?
Contact Eddy by phone or email to discuss the approach.
